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  Our story

PeruEtico is a Peruvian Tour Operator headquartered in The Sacred Valley of Incas, a few kilometers from one of the World Wonders: Machu Picchu.

PeruEtico is born in 2005, out of the encounter in Cusco between Matteo and Emanuele, both from Italy. The next year PeruEtico opens to the public: a tour operator inspired by the values of responsible tourism. That same year, Camilo, Ainin and John join to inject more power into the agency.

As soon as we have the opportunity we like to find hidden corners far from massive tourism, places that we then help our travelers discover. Our team, a mix of Peruvians and Italians, becomes a team of experts due to the fact that we travel the country were we live all year around, leading us to guarantee punctual and effective assistance.

Our proposed trip experiences are customized, step-by-step, with the traveler. The Amazon, Andes and Lake Titicaca are our specialties, yet we also offer tours focused on gastronomy, rural communities, and honeymoons with extensions to Galapagos, the Caribbean, Uyuni Salt Flats, Atacama Desert, and the Peruvian coast.

Since inception, PeruEtico operates under the fundamental values of responsible tourism. Our trips are based in these principles: facilitate the encounter between the foreign traveler and the local population; an authentic experience of the visited country; appreciation for cultural differences and popular local tales; respect for the surroundings and priority given to eco sustainable projects; local guides and expert cultural facilitators; family-owned accommodations that are comfortable and cozy.

Through our itineraries it is possible to visit diverse local projects, subdivided in three areas: social and educational, accommodation and eco sustainable, and families and local communities. Everything through our experiences is with utmost respect for those who host and those who visit, for an authentic Peru, in a sustainable manner and if possible far from massive tourism. Visits occur under the guidance of cultural mediators, allowing travelers for the richest contact possible with the place and the people.

This sums up PeruEtico, a dynamic structure, with many ideas, a lot of enthusiasm and with the firm conviction that tourism in Peru cannot only be the necessary visit to Machu Picchu, but above all get to know a land full of history, color and many hidden places still left to discover.

PeruEtico is a Peruvian tour operator, expert in tour package, registered with DIRCETUR (Renewal N°273-2017 GRCusco), and it is one of the few in Peru to provide a comprehensive experience with safety measures in place. It has Civil Responsibility Insurance against third parties (La Positiva, policy N° 230096182). 

MATEO - PeruEtico
Italian, arrived in Peru in 1998 and settled in 2003. Founder of PeruEtico, expert in the local gastronomy and social network
EMANUELE - PeruEtico
Italian, Founder of PeruEtico, loves creating new programs and alternative routes. Customize your trip with him!
AININ - PeruEtico
Peruvian, leads the admin area and reservations. Knows Peru and its facets, expert in resolving any problem.
JOHN - PeruEtico
Cusco native, provides invaluable support to PeruEtico, always attentive and ready to step in when needed.
ADELMO - PeruEtico
Directly from Italy, him and his team, a tour operator, will help you find the best flights at unbeatable prices!
DAVID - PeruEtico
PeruEtico’s Spanish-speaking guide, loves his country, will take you to discover Cusco & Machu Picchu.
GIANNI - PeruEtico
From Bologna, in Peru for many years, responsible for presenting the tours and assist during the trip.
NATALIA - PeruEtico
Italian and Spanish-speaking tour guide, will take you on the most authentic city tour of the city of Kings.
CAMILO - PeruEtico
Peruvian "doc", with us from the beginning, experienced in cultural programs and assistance to the client.
GILDA - PeruEtico
Peruvian but grown in Verona, our person responsible of the local tours, trekking & briefing in Cusco.
  Travel philosophy

1) Experts in customized trips to Peru

We start from the advantage that we live in Peru all year long, so we can propose customized itineraries and experiences given that we’ve traveled almost all over the country. Our “main courses” are the Andes: Cusco, The Sacred Valley & Machu Picchu, Lake Titicaca, Lima, Arequipa, and the Amazon…

2) Responsible and alternative tourism

PeruEtico believes that tourism can be a tool for reciprocal learning and cultural enrichment between visitors and local populations. Traveling with us means having the possibility to customize your experience with visits to eco-sustainable projects, rural communities, local families, cooperatives and social projects. Always practicing respect like true travelers.

3) Ecology

This is a subject that has always been in our hearts. On trip itineraries we prefer inserting, where possible, a beautiful walk or local forms of transport instead of tours in private cars. In addition, we like family-owned restaurants where one is privileged to consume typical local goods (0km) while stimulating the local economy. We carefully select local tour operators and accommodations that respect their surroundings and aim at reduced levels of water and energy consumption.

4) Safety and assistance

During your trip we will be directly in touch with the personnel that lives in the place where you are, our WhatsApp is always available. We are always ready to step-in in case of delays, strikes, illness, etc.

5) Development of the local economy

Our guides and cultural mediators are people native to the place, they will be your eyes and will tell you about their town or region. We hold the same philosophy as with the accommodations – warm and family-owned – also with meals in local structures (propitiating the discovery of typical regional dishes!).

6) Culture

Through our trips, we aim for the rediscovery and appreciation of legends and popular local tales, the authentic experience of the visited country and recognition of cultural differences, the hospitality given by families and local communities, and the use public transport to enhance the direct contact with the local population.

7) Economic equality

Just and equitable work conditions and compensation for our collaborators.



Other characteristics of our trips

PeruEtico creates customized experiences –with your choice of trip dates- ideal for honeymoons and small groups. We also offer group trips in the high season months, local mini tours, trekking and walks, and one-day activities. Our goal is to offer a trip that is organized in detail with the feeling of absolute freedom.


Comfortable buses of optimal quality with reclining seats, DVD, on-board assistance and bathroom. The company we normally ride with is www.cruzdelsur.com.pe


Accommodation of 2 or 3-star category (double room/queen bed with private bathroom and included breakfast service). In case of a honeymoon trip or per specific requests we can offer upgraded accommodation.


Professional and skilled lovers of the country where they grew up, they will take you on a journey to discover a side of Peru that is not found on travel guides.